Welcome to the Noahlu Ecosystem
Senior-led innovation consulting for companies, investors and consortia, and the partners behind it.
Our network
Senior expertise, built on partnerships
The Noahlu Ecosystem brings together Noahlu’s senior consultants and its partners from industry and academia. It supports innovation projects, investment decisions and consortium partnerships with complementary technical, academic and business expertise. We value integrity, teamwork and excellence, guiding our actions and inspiring those we work with.
Our Mission
To provide senior-led consulting for innovation projects, investment decisions and consortium partnerships, helping our clients and partners achieve their goals.
Core Values
We believe in transparency, collaboration, and continuous improvement in all our projects and partnerships.
Kannaplan
Specialist in the design, construction, and certification of GACP/GMP-compliant medical cannabis facilities across Portugal and the EU. Originally the cannabis-focused arm of the Wallnut Design+Build group, combining BIM methodology, construction management, and regulatory compliance from day one.
Wallnut
Architecture, engineering, and construction studio based in Lisbon, with projects across Portugal (Greater Lisbon, Coimbra, the Algarve, Alentejo, and Porto) and in Brazil (São Paulo). Its multidisciplinary team manages the full process, from design to build, using BIM, reality capture, and immersive visualization.
Politécnico da Guarda
A public higher education institution founded in 1980, with around 3,000 students and more than 250 faculty across four schools: Technology and Management; Education, Communication and Sport; Tourism and Hospitality; and Health. As Noahlu's academic partner, it contributes applied research and scientific expertise to our innovation projects and consortia.
Our Founders
Senior expertise, entrepreneurial drive, and a global network — meet the people behind Noahlu.

Dr. Rui Rosa
CEO & Founder
With a career built on project management and strategic consulting — currently also COO and Project Manager at NEXZEN — Rui Rosa brings deep knowledge across multiple industries and an international network built over two decades of professional activity. He also has a strong entrepreneurial streak: he is a partner and active shareholder in 7 companies across different fields, giving him a first-hand understanding of the real challenges entrepreneurs and innovators face.

Dr. Ana Pinela
Founder
Combining deep scientific rigor with executive leadership in global innovation, Dr. Ana Pinela has over 20 years of experience bridging academic research, corporate strategy, and startup development. She specializes in guiding tech-driven ventures through the commercialization pipeline, has orchestrated multi-million-euro innovation ecosystems, and has led large-scale, multi-partner international consortia, including competitive European funding frameworks.
Work with us
Ready to talk about your project?
- Senior professionals on every engagement
- Independent technical and strategic assessment
- Partners across industry and academia